Why We LOVE Hakuba

If you’re thinking about a Japan snow holiday, you’ve probably heard of Hakuba in the heart of the Japanese alps. This popular village attracts visitors from all over the world thanks to its extensive skiable terrain, standard of accommodation, and ease of access from Tokyo.

Hakuba first came on the radar of the snow sports community after hosting several events at the Nagano Winter Olympics in 1998. Once a sleepy alpine village, Hakuba’s popularity has seen it grow into a serious snow destination. With ten resorts, abundant snowfall, and terrain to suit first timers through to backcountry experts, Hakuba offers something for everyone. If you're a family looking for a classic Japanese ski vacation, Hakuba in Nagano is a sensational choice.

With great connections via the bullet train and bus services, Hakuba is just 3 hours from Tokyo. English is widely spoken but a Hakuba stay still offers a uniquely Japanese experience. The snow is plentiful with an average winter snowfall of around 11 metres (36 feet), making it perfect for skiing and snowboarding with the best conditions experienced between December and February.

Hakuba offers over 200 runs across ten different ski resorts, catering to all skill levels. Best of all the slopes are relatively uncrowded so there’s no need to worry about lift lines or busy slopes. And as a bonus, Epic Pass holders receive five consecutive days at Hakuba Valley resorts with no blackout dates.

And if you’re after non-skiing activities, you could try your hand at snowmobiling or snow rafting, or take a day trip to see the snow monkeys in Jigokudani Park. Hakuba also offers loads of family friendly options for the littlest of travellers who can try snow tubing and sledding or spend some serious play time in the dedicated kids’ recreation areas.

Hakuba also delivers some seriously good dining options with everything from sushi, soba, yakitori through to pizza and burgers if you want a break from the Japanese options (but they’re that good, we guarantee you won’t want to!)

Accommodation selections in Hakuba are plentiful and varied, with options ranging from luxury self-catering apartments to ski-in/ski-out hotels. Many hotels and lodges also offer onsen (traditional hot springs) which is hands down the best way to relieve aching muscles after a day on the slopes.

We have some fantastic early-season specials available for all accommodation types in Hakuba. If you're interested, please don't hesitate to get in touch – we're here to help!